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The Guardian

Newspaper publications

91ÂþÎÝ publishes travel and lifestyle publications for distribution with The Guardian on Saturdays. Through these publications, brands can reach The Guardian’s affluent and well-educated audience.

The themed publications cover topics such as health and fitness, food and drink, homes and gardens, family and education, finance, business, beauty and travel – including The Travel Guide which features aspirational editorial content from the National Geographic Traveller (UK) magazine.

175,000 copies of each publication are distributed with a digital version reaching 250k social media and Living360 subscribers.

The Guardian’s high-net worth readership are voracious media consumers, most are keen to read engaging editorial to discover new trends, which makes this newspaper an ideal vehicle to introduce any product you think may help improve their lifestyle and attain their goals.

Key figures

Unique UK users: 10 million

Facebook: 8.9 million followers

Twitter: 10.8 million followers

Social grade: ABC1 88%

Average readership: 437,500

Median age: 39